Inside the survey

Let's take a look at the survey questions

Net promoter, NPS, and Net Promoter Score are trademarks of Satmetrix Systems, Inc. Bain & Company, and Fred Reichheld.

Behind the Questions

The 13 Core Questions

We know that the members of your internal team are the lifeblood of your clients' experiences. We also know that employee turnover represents a huge expense, and that unexpectedly losing a key employee can create outsized disruption in already uncertain times.

That's why ClearlyRated's employee survey starts with a question that is a key indicator of retention: the Net Promoter® Score question.

All employees are invited to provide a summary of the reason for the rating they provide on the Net Promoter scale, and this combined qualitative and quantitative feedback provides deep insights for leadership to get ahead of costly employee churn and meaningfully improve the employee experience.

13-question digital survey to help business service firms:

Measure employee satisfaction, and examine whether it varies by demographic.
Assess your team’s perception of meritocracy within the organization.
Understand how your employees assess your diversity efforts.
Uncover whether your employees feel they belong at your organization.

1. Net Promoter Score: If asked, how likely would you be to recommend [brand] as a good place to work to a friend or family member? (Scaled 0 – 10 answer option)

2. Comment: What is the primary reason behind the rating that you provided? [Open-Ended]

3. Optimism: I am optimistic about what the next year has in store for me working at [brand]. [Yes/No & Don’t Know]

4. Community: I [always/sometimes/never & Don’t Know] enjoy working with my colleagues at [brand].

5. Fairness: My compensation package (salary, bonuses and benefits) is fair compared to people who do similar work at other companies. [Yes/No & Don’t Know]

6. Recognition: I [always/sometimes/never & Don’t Know] receive recognition when I do my job well.

7. Advancement: There are opportunities for advancement for me within my firm. [Yes/No & Don’t Know]

8. Feedback: I [always/sometimes/never & Don’t Know] receive feedback in a timely manner from my immediate manager on my performance.

9. Pride in Firm: I am [always/sometimes/never & Don’t Know] proud to work for [brand].

10. Belonging: I [always/sometimes/never & Don’t Know] feel like I belong at this firm.

11. Merit: The best people [always/sometimes/never & Don’t Know] get promoted, regardless of gender, race, ethnicity, age, sexual orientation or identity, education or disability.

12. Support Diversity: Management [always/sometimes/never & Don’t Know] shows that diversity is important through its actions.

13. Suggestion: What can [brand] do to improve your experience as an employee? [Open-Ended]

Demographic Questions

What we ask…

Combat implicit bias with real data

When striving to make meaningful progress in the realm of diversity, equity, and inclusion, implicit biases within individuals and across the organization must be identified and addressed.

The ClearlyRated Employee Survey is designed to arm business leaders with real data to uncover and combat implicit bias.

Gender: What is your gender identity?

Male
Female
Non-binary or gender non-conforming
Other

Race or Ethnicity: What is your race or ethnicity? Mark all that apply.

American Indian or Alaska Native
Asian
Black or African American
Hispanic or Latin
Native Hawaiian or Other Pacific Islander
Two or more races
White (Non-Hispanic)
Other (not listed)

Age: What is your age?

25 years old or younger
26 to 40 years old
41 to 55 years old
56 to 74 years old
75 years old or older

“Cold hard facts are one of the most powerful ways to combat bias.”

- Eric Gregg, ClearlyRated CEO & Co-Founder

Job-related questions:

Job title (different answers based on industry)
Years of experience in your current role
What is your total annual base salary?

Find more content on the important topic of diversity, equity, and inclusion (DEI) on our blog.

Identity: Do you identify in any of the following ways?

LGBTQIA + and/or sexual orientation minority
Trans (gender identity/expression does not match sex assigned at birth)
Single parent or guardian family
Armed Service Veteran
Physically disabled
Disabled in another way (intellectual, sensory, mental illness)
Have been convicted of or pled guilty to charges other than minor traffic violations
Other underrepresented groups
I do not identify as any of these groups

Demographic Questions (Cont.)

NOTE: These demographic questions are optional and will be used to examine and understand whether employee satisfaction varies by demographic.